Big imagination. Small footprint.

Sensory play essentials that are good for little hands & the planet.

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Shop our colourful party packs, perfect for classroom gifts & party favours.

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  • Sensory Learning

    Our products are designed to spark open-ended sensory play. This type of play promotes hands-on learning and helps to build fine motor skills, while encouraging kids to stretch their imaginations.

  • Better Ingredients

    We proudly craft our products with plant-based dyes, scents & biodegradable glitter. No nasty synthetic stuff, just ingredients you can feel good about.

  • Planet Friendly

    We believe in creating products that are fun, but also gentle on the planet. We use 99% less plastic than leading brands, ship plastic free and plant a tree for every order.

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MAKE MAGIC

Potion Play™

Featuring positive affirmations to boost confidence & spark mindful playtime.

Simply add water and watch your potion bubble, fizz and sparkle.

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ENDLESS POSSIBILITIES

Dough

Ridiculously soft and perfect for squishing, rolling and creating. Made with natural veggie dyes & essential oils to promote calm, creative, earth-conscious play.

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As seen in

  • Like the Holt Renfrew of Play Dough!

    I love everything about it. What it's made with, the softness and the smell. The packaging is adorable too!

    -Jenn

  • Potion Play is magic.

    The bravery potion was such a help to my son who was afraid to go to the dentist. It was a great activity that helped to boost his confidence.

    -Lindsey

  • The perfect kids party activity.

    We purchased Potion Play for an activity at my daughters birthday. The kids loved it! Highly recommended.

    -Nicole

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